Running out of ideas is rarely about creativity — it is about not having a system that ranks options by effort against likely reward. The Video Idea Generator gives you twenty-plus ideas for any niche, each with a viral-potential score, click-through probability, effort rating, the trending angle to take, a ready title and an estimated audience size, so you can choose the next upload in five minutes instead of an afternoon.
This guide explains the scoring columns, how to prompt the generator for the kind of ideas your channel can actually execute, and how to blend viral-potential ideas with evergreen ones.
The scoring columns
Viral potential estimates how likely the idea is to travel outside your subscriber base via suggested and Shorts feeds. Click-through probability estimates the packaging strength of the idea — some topics are inherently clickable. Effort is a one-to-five rating of production time and resources. Audience size is an order-of-magnitude estimate of how many people care about the topic at all, which stops you optimising a high-viral-score idea for an audience of nine hundred.
The most useful sort is viral potential divided by effort. A 7/10 idea you can film today beats a 9/10 that needs a location and two guests.
Prompting for executable ideas
Tell the generator your constraints: solo creator, no travel, faceless, 10-minute format, existing audience of 3,000. Ideas come back filtered to what you can actually make. Add your last three video titles and it avoids repeating them and suggests logical follow-ups that your existing audience will click.
Blending viral and evergreen
A healthy month is roughly one high-viral-potential swing, two evergreen search-driven videos, and one that directly serves existing subscribers. The report tags each idea with its type; build the month from the tags rather than taking the top four scores, which will all be swings.
Tips
- Be specific about the niche. "Personal finance" returns generic ideas; "personal finance for freelancers with irregular income" returns ideas with a real audience gap.
- Re-run monthly with your recent titles pasted in; the trending-angle field changes as the niche moves.
- Feed your chosen idea into the AI Title Generator and Script Outline Generator to go from idea to shooting outline in under ten minutes.
Common mistakes
- Picking only the highest viral score — Those ideas are usually the highest effort and the most crowded. Balance the month.
- Ignoring audience size — A perfect video for a niche of 500 people is a hobby, not a channel strategy.
- Copying the suggested title verbatim without a test — The title is a strong starting point. Run it through a title test against one alternative.
Worked example
Input: "Personal finance for freelancers, solo creator, faceless, 8–12 minute videos, 3k subs."
What the report returned: 22 ideas. Best viral/effort ratio: "I Pay Myself a Salary From My Freelance Income — Here's the Exact System" (viral 8, CTR 0.72, effort 2, audience ~400k). Trending angle: irregular-income budgeting apps failing users in 2026.
Frequently asked questions
Are the ideas unique to me?
They are generated for your niche and constraints each run. Two creators with identical inputs would see overlapping ideas, so add your own constraints and recent titles to differentiate.
How is audience size estimated?
From the breadth of search and topic interest around the idea. It is an order-of-magnitude signal (thousands, hundreds of thousands, millions), not a precise count.
Does it consider trends?
Yes — each idea includes a current trending angle. For deeper trend data, the Niche Trend Scanner in the Creator tier tracks velocity over time.
Can I use it for Shorts?
Yes. Specify "Shorts" in the input and ideas are constrained to under-60-second formats with hook-first structures.